As a local, independent and award-winning eCommerce agency, we have a fantastic range of B2B and B2C clients across many sectors, including education, healthcare and retail. Due to recent growth, we’re looking for an experienced PPC Executive passionate about all things pay-per-click to join our digital marketing team.

This flexible, part-time role requires you to work from our Liverpool-based studio every Tuesday. However, we will consider a flexible, UK-remote hybrid position with a view of working from our studio one Tuesday every month.

Reporting to the Head of Digital Marketing, you will be responsible for creating and delivering PPC strategies across Google and Microsoft that form a part of the more comprehensive digital marketing strategy. This will involve campaign setup and ongoing management of ad accounts in line with internal goals and overall best practices, as well as managing budgets, creating reports and liaising with clients.

You should bring strong knowledge in paid search, especially in eCommerce, and enjoy generating the best possible returns for your clients.

 

What you’ll be doing day-to-day:

  • Planning, creating and implementing a variety of PPC campaigns in Google Ads and Microsoft Ads
  • Overseeing existing campaigns and identifying potential growth opportunities for your range of clients
  • Campaign monitoring, optimisation and budget management in line with KPIs and ROI goals
  • Continuously optimising product feeds to maximise product visibility
  • Interpreting data and analysing trends to make data-driven decisions to scale the account and ad spend
  • Writing engaging copy for adverts
  • Producing regular detailed analyses and reports to clients
  • Working collaboratively with our Head of Paid Search and the wider marketing team to assist with broader business goals

What we’d like you to have:

  • Proven 2+ years of experience in shopping, search and display ads in Google Ads and Microsoft Ads
  • Full confidence and competence in all relevant platforms and tools, such as Google Ads, GA4, Feed Management Tools and Looker Studio
  • Strong numerical and data analytical skills
  • Experience in managing large budgets
  • Excellent communication, time management and organisation skills
  • The ability to work autonomously
  • A good understanding of conversion tracking
  • Strong attention to detail

It would be great if you had:

  • Experience in Google Tag Manager
  • Experience working on eCommerce platforms such as Shopify and Magento

 

Why we think it’s great to work at IGOO

We know how important it is to enjoy coming to work every day, so we have lots of things in place that turn the idea of an average 9-5 on its head:

  • Flexible hybrid-working
  • Flexible working hours
  • Christmas shut down
  • Annual training budget
  • Loyalty holiday days
  • Opportunities to go to conferences and industry events
  • Training and entry to industry-recognised certifications
  • Top spec machine of your choice
  • Pension scheme
  • Onsite parking
  • Secure indoor bike storage
  • Opportunity to work on internal projects, with lots of exciting things currently in the pipeline!
  • Great social/community events that come from working in the Baltic Triangle. There are monthly meet-ups and seasonal parties, helping to foster collaborative relationships within our community

 

Think this might be the right role for you?  Please apply here.

We do not deal with any external recruitment agencies of any type, under any circumstances so please don’t get in touch.